Friday, January 23, 2015

Dollar Tree



There are many dollar and less stores all over the world but there is one that owns a big chain of dollar stores which is the Dollar Tree. They started off around the 1950’s in Virginia and gradually began to expanded their store into many parts of the US and Canada. Like many other discount stores it offers a variety of products such as household, school related, food and many other inexpensive products. The logo represents well what there store is about. The logo is a simple tree with the number one being the trunk. Instead of having leaves they have two directions of lines one going all across and the other stopping below that one.  The lines are also kept within this circular design which could represent unity or cents meaning savings. Overall the logo represents money and it caught my attention the way they emphasize on the 1 more which is what their store is about, helping people find what they need by saving them some money.

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